Welcome to Ground Up Group, a dedicated sales, merchandising, and headquarter call company that focuses on emerging CPG brands with massive growth potential. We believe the most important piece of your sales and marketing strategy starts with the product, and it’s home on the shelf.

Our relationships with key retailers in the natural and organic food space allow us to unlock infinite opportunities for your brand to shine. There’s no shorter path to purchase than making a solid impression on shelf.

Our team knows the grocery game as intimately as you know the product you’re bringing to market. Start at the ground with us and the only place we’ll take you is up.